Summary Assignment Example | Topics and Well Written Essays - 500 words - 29

Summary - Assignment Example Numbers are more convincing since readers and audiences often focus on profits, losses, savings and costs. The numbers provided ought to be easy, trustworthy and accurate. In addition, the presenter should be able to cite the source of information for reference purposes. Utilization of examples in the presentation helps the audience to remember and visualize the point. Examples enabled the presenter to show the audience, the meaning of the information. Associating the presentation or research to expert opinions lends credibility and authority to any claim. The presenter should remember to cite the expert during presentation of the information. A presenter requires something more than evidence to change the minds of the audience. The presenter has to appeal to common goals and value of the presenter. In business organization for example, the presenter is required to identify common goals and appeal to them in order to convince other employee. The goals of people are often shaped by their values: honesty, loyalty, friendship, fairness and equality. In addition, the presenter should also appeal to the shared values (pg 51). A speaker or presenter should also consider the cultural context when passing information to the audience. This is because; reaction to persuasive appeals can be determined by the values and custom of a certain culture. Understanding the culture of the audience is quite significant as it might differ in people’s willingness to criticize, debate, or express emotions and disagreement. Additionally, cultures may also differ in their attitude towards technology, business, competition as well as the rol e of women at their place of work. Grier (2008, pg 53), states that, ‘primacy of face saving is one of the key values in all cultures. It is the act of preserving an individual’s outward dignity and prestige’. Presenters should ensure they pay attention to situations

American Has Too Many Malls Essay Example for Free

American Has Too Many Malls Essay Many traditional brick-and-mortar retailers are being threatened with economic destruction by their online competition. I’ve had the opportunity to spend some time looking at this issue, and I believe we’re seeing clear signs that the e-commerce revolution is seriously impacting commercial real estate and will continue to do so. Online retailers are relentlessly acquiring success in many retail categories. As a result, many offline businesses are fighting to survive for their economic life. A number of physical retailers have already succumbed to online competition including Circuit City, Borders, CompUSA, Tower Records and Blockbuster. Many other physical businesses are also showing signs of serious economic distress. While many of these large businesses collapsed due to their inability to compete online, The shopping mall is also in danger from the online shopping revolution. Many malls are closing stores by the thousands, and there are few large physical chains opening stores to take their place. The recession in 2008 was the catalyst for bringing down many of these businesses, but competition from online retailers continued the financial difficulties for many offline retailers. The mall business isnt economically healthy either. Most professionals understand that profound changes are afoot. Don Wood, CEO of federal realty investment trust, says there is too much retail supply in this country. The wall street journal reports: green street advisor (forecasts) that 10 percent of the roughly 1,000 large malls in the U. S. will fail within the next 10 years †¦. Thats a conservative estimate. Many mall CEOs predict the failure rate will be higher. I agree with the above perspectives. A report from Co-Star observes that there are more than 200 malls that have vacancy rates of 35 percent or higher. This is a clear marker for shopping center distress. In short, These malls are becoming ghost towns. They are not economically successful now and will only get less so as online business continues to steal retail sales from physical stores. Hundreds of malls will soon need to be repurposed or demolished. Strong malls will stay successful for a while since retailers are willing to pay for foot traffic and customers, but even they stand in the path of the shift of retail spending from offline to online. However, despite the decline of physical commerce, there has been a huge rise in online commerce. If I were thinking of starting a new retail brand right now, I would unquestionably start it online. many very talented entrepreneurs are doing just this. I personally shop at Bonobos for pants, J. Hilburn for sweaters, Ledbury for shirts and Warby Parker for eyeglasses. In the past, these retailers have started in the mall but they now are starting online. This is a trend that will undoubtedly continue. There will clearly be fewer new offline retailers to take the space vacated by the disappearing brick-and-mortar chains. This puts further pressure on malls to try and make money. While doing research for this article, I came across a fascinating website called deadmalls. com. it is a site that chronicles the stories of hundreds of already or soon-to-be dead malls. Unfortunately for mall owners and people who work inside them, the content on deadmalls. com is about to expand substantially. There just are too many malls in America, and this will only get worse.

The Rapid Change Of Information Technology

The Rapid Change Of Information Technology With the rapid change of information technology in twentieth century, internet has become a catalyst for the way people in the world to communicate and sharing or access information speedily. Many businesses also adopted the internet as a means of trading or improving internal processes and more importantly, engage and build relationships with customers. In this paper, the author will analyst the competitive environment and resources for one of the market leading electrical appliances chain stores in Malaysia and propose a information systems strategy plans which suits the company best. 1.2 Companys profile SenHeng Electric (KL) Sdn. Bhd is one of the well known household electrical retailers among few names in the annals of Malaysian retailing business. Founded in 1989 by Lim brother, K.H., K.C., and K.Y., the company has started its business from a tiny consumer electronics half shop set up with stocks worth less than RM30,000.00 to one the largest electrical chain store in Malaysia. Currently, SenHeng has more than 100 stores spread throughout nationwide with 10 distribution centre located in Selangor, Johor, Perak, Terengganu, Penang, Malacca, Sabah and Sarawak. This has assured its customers to enjoy consistent and punctual delivery of all purchased items. 1.3 PESTEL Political Economic Transformation Programme The Economic Transformation Programme (ETP) embraced by Malaysia government in year 2010 is a comprehensive effort to transform Malaysia into a high-income nation by year 2020. It targeted to lift Malaysias gross national income (GNI) per capita from USD6,700.00 or RM23,700 in 2009 to more than USD15,000 or RM48,000 in year 2020. Specific attention has been paid to raise the incomes of the bottom 40 percent of households, with a target of increasing the monthly mean income of this group from RM1,440 in 2009 to RM2,300 in 2015. The prospect of Malaysian retail industries like SenHeng Electric is expected to be positive as consumer spending power will eventually boost by the plan. According to Ecmlibra investment research, total retail sales are forecast to increase by 34 percent to RM123.5bn in 2014 from RM92.3bn in 2010. (http://www.ecmmoney.com/wp-content/uploads/downloads/2010/09/Strategy_100922_A-challenging-road-ahead.pdf) Economic performance Retailer profits have a correlation with the country overall economic performance. After the global economy downturn in 2009, the Malaysian economy experienced a strong resumption of growth in 2010. The growth was driven by robust domestic demand, with strong expansion in private sector activity. For the year as a whole, the overall aggregate domestic demand expanded strongly by 6.3 percent from -0.5 percent in 2009. It was reflected in the strong performance of major consumption indicators such as passenger car sales, retail sales and imports of consumption goods. (http://www.bnm.gov.my/view.php?dbIndex=0website_id=1id=819). According to Bank Negara Malaysia annual report 2010, the Malaysian economy is projected to grow by 5 percent to 6 percent this year. However, inflation hikes which caused by rising prices of food and energy in Malaysia continuous to worry the nation and will likely to affect consumer spending behaviors and trim down purchasing power in household electrical appl iances. Social Consumer Buying Behavior The growing population in Malaysia and steady rise in household disposable income in recent year has permitted them to spend more on luxury goods outpaced on basic items like food. High profile international retailers and the global mass media have also played a hand in shaping consumer buying behavior to chase after high end electrical appliances. This is predominantly true for young and large working-age populations often looking up for better lifestyle are more willing to spend more on high tech home appliances which can save their time from doing home work. Greater access to credit allowed individuals to fund discretionary spending and sometimes squander more than what they have earned. According to Bank Negara Malaysia annual report 2010, in the period between 2000 and 2009, household debt grew at an annual rate of 13.5 percent. (http://www.bnm.gov.my/index.php?ch=109pg=333ac=81yr=2010) Technology Technological innovations encouraged consumer spending in areas like internet services, mobile communication equipment, cable television services and audio visual equipments. The advent of mobile technology is impacting the way retail businesses operate today compared to a decade ago. Urban consumers who armed with smart phones are getting smarter every day. They are able to access information on products, prices and stores anywhere at any time. They can compare price for the same product offered by different retailer shop easily. Retail businesses are able to reach out to their customers instantaneously with tailored information and product offers via mobile broadcasting. 1.3.5 Environmental Global Warming Global warming and climate change continues to be threatening humanity today. The impact of global warming is already being seen around the world. With the world as a whole is pumping out more and more carbon dioxide (CO2) every year, the IPCC has concluded that global temperatures will likely to rise by 1.2 to 6.5 degrees C by end of the century. The increase individual awareness of global warming issue, consumer tend to favor for home appliances which are more eco-friendly, energy saving and with minimal impact on the current environment. (http://thestar.com.my/news/story.asp?file=/2007/9/29/nation/19028575sec=nation) Legal New Credit Card Rules Bank Negara Malaysia has recently announced new measures on credit card application by rising minimum annual income requirements for credit card eligibility from RM18,000 per annum to RM24,000 per annum. Cardholders can only hold credit cards from a maximum of two issuers. For existing cardholders whose outstanding balance which exceeds the maximum credit limit, a grace period of two years given to them to meet the new requirement. The new guidelines are to address concerns over rising household debt in the recent year. (http://www.theasianbanker.com/press-releases/6368). However, with the limited access to credit, the move will trim down the purchasing power of the lower income group and affect the buyer shopping behaviors which ultimately affect retailers business. 1.4 Strength of the Company 1.4.1 Supply Chain Management SenHeng Electric has installed a comprehensive supply chain management system into the day to day operations of its business. This system allows the company to gauge and manage product flow seamlessly. Furthermore, it allows the company to continuously maintain optimum stock of goods within all their outlets. This will ultimately reduces excessive cost on overstocking and eliminate low supply upon consumers demand is rise. The system was designed in the way of centralized order that liked online directly to its suppliers. 1.4.2 Branding Given the long history of the company in household electrical appliances business, SenHeng electrical is a well known branding in Malaysia. The company continues to execute its brand building strategies by creating more streamlined look and feel for all its branches. This new identity spans across the board, its marketing brochures, posters as well as uniform for its employees. With the companys trademark green, these stores are brighter that the usual electrical store. This exercise has given SenHeng electrical a friendlier image and enabled the company to provide more professional service to its customers. Loyalty Card The company has implemented PlusOne loyalty card, a unique plan to reward its customers. The card members of PlusOne are allowed to enjoy extra thirteen months of product warranty as well as thirty percent off on all service or repairing labor costs. In additional to that, those products that purchased by card members will be delivered to their doorstep with no charge. Every purchased item is rewarded with specific points to its member card and these points will be used to redeem for other goods. Fixed price policy and flexible payment scheme To standardize the service standard and eliminate poor experiences by customer in the companys outlet throughout the nation, the company has implemented a fixed price policy and the product offered by its outlets carried the same price. The company has partnership with more than ten major banks for flexible payment methods where customers are allowed to make payment via cash or credit and opt for their preferred installment plan with interest free. Varieties of products To provide conveniences for its consumers and enhancing their shopping experience, the company has offered varieties of electrical products for different brands. It covers home appliances, digital imaging, computer, audio video, office automation and those electrical appliances from bedroom to kitchen. Product testing and demo facilities are provided to its consumers to learn on the products prior to purchase. 2.0 Weaknesses of the Company Consumer is the kind in todays market. In order to retain existing customer and convert them into loyal customer, the company needs to listen and understand their consumer needs. Despite SenHengs effort in providing training to improve the service standard of its employees, however, it is still difficult to manage the service quality standard for all its outlets due to the large number of the outlets spread throughout the nation. Customers feedback is therefore important to the company to gauge the service standard of respective outlet and put in appropriate preventive measure which SenHeng needs to focus on it. Opportunity E-Commerce According to euromoney latest statistic, the internet users in Malaysia have continues to grow from 14 million in 2007 to 17 million in 2011. E-commerce served one of the most popular tools for many organizations to tackle the fierce competition in the market. It will untapped the potential business market segment and increase the sales of their products in a cost effective manners. With the emerge popularity of smart phones, M-commerce becomes another potential channel for business to promote their products or promotion effectively. 2.0 Porter five forces 2.1 Threat of new entrants Currently there are large numbers of small or medium size companies in Malaysian electrical retailing market. Not to include large departmental stores like Giant or Tesco. Thus, the profit margin is rather tiny due to the stiff competition in the market. With the maturity level for electrical retailing business, its very unlikely that new entrants would step in without a new business models. However, in view of the rising internet penetration, online shopping may be the novel trend in Malaysia. With the increase trend for consumer to shop online, online retailer may be one of the threats which will potentially slide off the market share of SenHeng. (http://biz.thestar.com.my/news/story.asp?file=/2009/4/11/business/3620542sec=business) 2.2 Threat supplier bargaining power As there are large numbers of suppliers in the electrical appliances market, thus the bargaining power of supplier is minimal. Furthermore, SenHeng Eletric has established a long history of relationship with its various suppliers. With its well established branding in Malaysian household home appliances and large market share in this retail business segment, supplier would find it difficulty to get the similar buyers like SenHeng Electric to cross selling their products. 2.3 Threat buyer bargaining power In electrical retailing business, prices are sensitive to consumer. The consumer is always looks for the better price for electrical products. As the competition in this industry is stiff, small retailers often offered lower price to sell out the goods during bad season. The selling prices sometime dont even sufficient to cover their delivery cost. Furthermore, easy access to information through internet allows consumer to compare price and products against the companys competitors. Although SenHeng Electric has established a fixed price policy to its outlets to eliminate price bargaining. However, to offer a fair price to its consumer still deems to be the main concern to stay competitive. The company has since 2002 implemented a centralized order management system to manage its stock inventory level which helps the company to reduce its inventory cost. 2.4 Threats of substitutes As most of the competitors in this industry are selling finished products with similar brands of household electrical appliances in the market, thus at a glance, selling price becomes the key consideration factor for consumer to decide where they spend. However, some consumers do take consideration of other aspect like after sales service, product testing, repair service and etc. 2.5 Rivalry among competitor Although SenHeng Electric is one of the largest electrical chain stores in Malaysia, the company still facing stiff competition from its competitor HLK (Chain-Store) Sdn Bhd whom continues to slide the market share of SenHeng Electric. To avoid cutthroat pricing competition and sustain its market present, service differentiation is one of the key areas for the company work on. 3.0 Strategy implication Determined market segmentation is vitally important in every business. Through identify who the actual and potential customers are, the company would able to determine how to position themselves into that specific market segment. Michael Porter has pointed out that combining a market segmentation strategy with a product differentiation strategy is an effective way of matching the firms product strategy (supply side) to the characteristic of the target market segments (demand side). Below table illustrated Porters generic strategies which differentiated into three dimensions (level of differentiation, relative product cost, and scope of target market). The traditional electrical retailing business like Senheng electric and other similar competitors are usually focus on middle income group consumer with age range from 30 to 50 years old. The approach has limit the expansion of the company as there are many of its competitors out there in the market are chasing the same group of consumers. To stay competitive, SenHeng Electric is in need to differentiate themselves from its competitors by improving its services and enhancing customers experiences towards its outlet. Understand its consumers by collecting feedback from them would in turn help the company to look into those areas where they need further improvement. With the economic growth in last two decades and Malaysian government effort in building higher education infrastructure in the country, there are increasing number of young working adults whose earned higher salary income in recent year. Moreover, rising demand in home electrical appliances is foreseeable with the My First Home Scheme launched by Malaysia Prime Minister Datuk Seri Najib Tun Razak recently which has enabled young adults to buy houses costing between one hundred thousand ringgit and 220,000 ringgit with a repayment period of up to thirty years. This is a potential lucrative market segment which SenHeng should untapped into it. As online shopping is becoming popular in Malaysia, E-commerce is an alternate channel for the company to reach out consumer in different market segment. E-commerce eliminates the traditional purchase approach which is time consuming and labor intensive. It helps the company to reduce cost of purchasing transactions and speed delivery. Customers can reach a company via internet for twenty four hours which increase the business competitiveness. This will helps the company to relieve their sales person to take up other important task. Furthermore, it enables the company to collect consumer buying behavior or pattern as all sales orders for individual buyers are traceable. The company can use the data to strategize the marketing or promotion approach accurately. 4.0 Plan/Recommendations In view of the above, the author proposes to enhance the current webpage of SenHeng Electric by engaging its vendor Webz Design and Solution Sdn Bhd. 4.1 Business proposal plan and objectives Below consists of the webpage enhancement needs for the company: To setup a user friendly e-commerce website which inducing internet users to purchase the companys products and services online. To utilize the webpage for marketing and promotion activities run by the company. To increase the professional looks of the company and brand awareness to its potential consumers in the market. To enable online order status checking for the company and its consumer. To conduct consumer survey and served as a channel for consumer to escalate feedback/complaint for its products and services. Objectives: To provide alternate channel where consumers are allowed to place their order anywhere anytime. Customers can trace their order online easily without calling the outlets for assistance. To untapped young adults market where online shopping becoming a common trend in the market. To improve its services through collecting complaint/feedback from its clients. To increase its sales volume by 20 percent from second years onwards after the webpage enhancement. To achieve economic scales of assigning other tasks to its sales people. 4.4 Projected Incremental in Sales Volume 4.5 Business Assumption 4.5.1 Sales volume Assumption make that progressive incremental in sales order which will generate yearly gross revenue of RM100,000.00 starting from the second consecutive year onwards after e-commerce website launched. 4.5.2 Headcount Impact Sales department Assumption makes that no requirement for additional sales staff as customer will perform self online visit to evaluate the products nature and price offered. 5.0 Conclusion In conclusion, consumer buying trends and pattern will undergo significant changes over the next five to ten years. Shopping centers and the entire retail industry will be affected immensely by the increasing number of online shopper. With the broader accessibility of internet and high speed broadband implemented throughout Malaysian nation, embrace in e-commerce is certainly a right business strategy move for traditional retailer in Malaysia. In authors view, online retailing business is foresee to have positive growth continuously in the next fifteen years. Adopting service differentiation approach will eventually help the company to stay competitive and position themselves in better aspect to avoid price war situation. See appendix 1 (http://www.euromonitor.com/malaysia/country-factfile).

Rappaccini’s Daughter Essay: Solitude/Isolation in the Story and Hawthorne’s Life :: Rappaccinis Daughter Essays

Solitude/Isolation in â€Å"Rappaccini’s Daughter† and Hawthorne’s Life  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚        Ã‚  Ã‚   In the Nathaniel Hawthorne tale, â€Å"Rappaccini’s Daughter,† we see and feel the solitude/isolation of the scientific-minded surgeon, Dr. Rappaccini, likewise that of his daughter, Beatrice, and finally that of the main character, Giovanni. Is this solitude not a reflection of the very life of the author?    According to A.N. Kaul in his Introduction to   Hawthorne – A Collection of Critical Essays, the themes of isolation and alienation were ones which Hawthorne was â€Å"deeply preoccupied with† in his writings (2). Hawthorne’s personal isolation from people from 1825 to 1837 was probably due to his lifelong shyness among people. This reluctance to freely socialize may have been a result of a foot injury: â€Å"an injury to his foot at the age of nine reduced his physical activity for almost two years† (Martin 16). Wagenknecht says in Nathaniel   Hawthorne – The Man, His Tales and Romances that this accident â€Å"reduced him for over two years to a state of invalidism that probably contributed toward developing his taste for reading† (2). Or Nathaniel Hawthorne’s shyness was perhaps due to the death of his father when he was but four years old. Regarding the impact of this death upon Hawthorne, Edmund Fuller and B. Jo Kinnick in â⠂¬Å"Stories Derived from New England Living,† say:    When the news came of his father’s death, Hawthorne’s mother withdrew into her upstairs bedroom, coming out only rarely during the remaining forty years of her life. The boy and his two sisters lived in almost complete isolation from her and from each other (29).    The Norton Anthology: American Literature states that as a college student at Bowdoin College â€Å"shyness caused him to try to evade the obligatory public declamations† (547). It continues:    Hawthorne’s years between 1825 and 1837 have fascinated his biographers and critics. Hawthorne himself took pains to propagate the notion that he had lived as a hermit who left his upstairs room only for nighttime walks and hardly communicated even with his mother and sisters (547).    Henry James, a contemporary of Nathaniel Hawthorne, who knew him socially, had lots to say about Hawthorne’s isolation and shyness in his book Hawthorne:    . . . this region to be of a "weird and woodsy" character; and Hawthorne, later in life, spoke of it to a friend as the place where "I first got my cursed habits of solitude.

The Effect of Exercise

For whatever reason people exercise the benefits are worth the pain. The first thing exercise can effect, is your state of mind. Everyone can benefit from this. Someone that has a better state of mind will become less likely to suffer from depression. Another benefit would be to boost one's self esteem. If you look good you'll feel good. The mind is a powerful thing it controls everything, and those who aren't at peace create unmanaged stress. Most people are unaware of the emotional, and physical consequences of unmanaged stress. The second effect exercise can change is one's lifestyle.Exercising can boost your energy. It can improve muscle strength. Muscle strength can help when it comes to doing just the simple daily shores. Laundry, mopping and doing dishes can all become easier to complete after one starts to exercise on a regular. Another great benefit of having a better life style is that your social life will become more active. From dating to parting with friends, you will f ind yourself having the time of your life all from working out. The last but the most important effect exercise would change is your health.Being overweight can cause troubling health problems. Diabetes, and high blood pressure are just two of the main problems overweight people have. Exercising can lessen your chances of becoming ill. Becoming healthier can help a diabetic lower their needs for insulin and can cause one with high blood pressure to have a more stable vital sign. Daily exercise is one of the best medicines out there. It can have you feeling wide awake. Instead of drinking coffee (which can prevent you from falling asleep later, causing drowsiness again the next day) you should walk and keep moving.In conclusion a lot of things can happen because of exercise. Exercise is a benefit that everyone at any age can participate in. Rather it's just going to the gym, walking around the neighborhood, or simply just taking the stairs, you will reap the benefits. I just named a few things that exercise can change but there is a lot a great things that can change after one Starts to exercise. I personally feel completely better after started to exercise. Feel like have more energy, I feel like I can take on the world. So I will continue to exercise and I would encourage everyone to do the same.

How to Select Quotes for an Essay

How to Select Quotes for an Essay Any kind of creative work needs some kind of inspiration. If you have to write an essay, you need to think of a couple of original ideas and express them in your work. However, your ideas might not be understood, no matter how insightful or suitable they are. Often your knowledge and skills are just not enough. Thats exactly the time you should find some quotes to support your arguments. Choosing a quotation is not as easy as it may seem at first. There are a couple of points to consider. You need support from a source that is considered reliable. That means the writer or creator of the source should be considered an expert in that field. Furthermore, the quote should come from a scholarly source, preferably peer-reviewed. You should consult your online school database for sources first. Checking the credibility of a quote on a website is a bit more difficult, yet not impossible. The author of the source should be listed, as well as a publishing date or update. Besides knowing that the author is an expert in the area in which you are researching, the author’s affiliation with an organization should also be provided. When in doubt, you can always ask your teacher for an advice. Using quotes is like using salt when cooking soup: too much is bad and too little is also bad. So, use a quote only when its needed. For example, if you state an argument, you may want to support it with evidence provided by a well-known scientist. On the other hand, you may want to argue that a point some authority expresses is contradictory or not true. You might also use two quotes with contrasting ideas and then dwell on the differences in the viewpoints of the two authors. Another instance where quotes are necessary is in providing evidence or statistical data from reliable sources. Once youve identified the extract from a book or an article you want to cite and determined a reason for doing so, you must quote correctly. Use double quotation marks to identify the sentence taken from another source. Single quotation marks are used to indicate a quotation inside a quotation. Also, all the commas and full stops should be left within the double quotation marks. Use three dots (an ellipsis) if you dont want to use the full sentence (†¦), and use brackets ([example]) if you want to insert your own words to make a quote clearer to the reader, for example when the quote is not so clear without the context it was originally used in. Finally, you need to cite the source for your quote, using the appropriate formatting rules. Otherwise, if you use a quotation incorrectly, without quotation marks or without citing the source, it may be regarded as plagiarism. This is the last thing you want to happen to you. As you can see, knowing how to use quotations is a must for every student, and you are no exception. So, we hope you can use all these tips in writing a high quality, scholarly paper. CustomWritings.com is one of professional essay writing services which can help you with writing your academic essay on any topic. Dont hesitate to contact us!